March 2019

SEO 101 – Sitemaps & Robots

2019-03-25T10:00:36+00:00

What is an XML Sitemap? An XML sitemap (also known as an Extensible Markup Language Sitemap) is a file in simple text format that details all the URLs on a specific website. It includes information on each specific URL, including the importance of the page, when it was last updated and how frequently it is updated [...]

SEO 101 – Sitemaps & Robots2019-03-25T10:00:36+00:00

January 2019

Are you doing Social Media the wrong way round?

2019-02-08T13:54:46+00:00

Why social media content should live on-site not just on Facebook & Instagram Brands and agencies spend countless hours creating beautifully crafted social media posts (some not so beautiful) for Facebook & Instagram, but are missing a vital component of digital marketing in the process. Largely the process adopted by brands and agencies is as [...]

Are you doing Social Media the wrong way round?2019-02-08T13:54:46+00:00

June 2018

Artificial Intelligence’s Impact on your SEO Strategy

2019-02-08T13:23:53+00:00

Does your SEO strategy meet the needs of artificial intelligence bots? SEO specialists should always be reading and learning to know how to effectively plan for algorithm updates. When you search for something using the Google search engine, the results displayed will consider 3 main factors; Your location Your search history And what other [...]

Artificial Intelligence’s Impact on your SEO Strategy2019-02-08T13:23:53+00:00

March 2018

Google Confirms March 2018 Algorithm Update

2019-02-08T14:16:11+00:00

Google Confirms March 2018 Algorithm Update Earlier this week Google announced that there had been an update to their ranking algorithm. This is unusual as Google does not usually share information around updates to the core algorithm. They further stated that they carry out updates like this several times a year and that it did [...]

Google Confirms March 2018 Algorithm Update2019-02-08T14:16:11+00:00

July 2017

Avoid SEO Failure – Check your Agency

2019-02-08T14:29:52+00:00

Think long and hard before signing an SEO service provider contract As a business owner or marketing manager in South Africa, it is often hard to decide on an SEO service provider. We previously wrote a post giving some guidance on how to chose the right SEO agency  But how do you know for certain [...]

Avoid SEO Failure – Check your Agency2019-02-08T14:29:52+00:00

May 2017

When and how to play your SEO card

2019-02-08T14:45:31+00:00

When should you as a business owner or marketing manager involve SEO in your marketing efforts? This may seem like a simple question but there is often a lot of confusion around where SEO should fit into the marketing process. There are a couple of instances where SEO involvement is vital and can actually save [...]

When and how to play your SEO card2019-02-08T14:45:31+00:00

10 Reasons why South African companies need SEO in 2018

2019-02-08T14:52:21+00:00

SEO; also known as Search Engine Optimisation is a word that you can’t stop hearing about when it comes to online business. Search engine optimisation is an investment, a necessity rather than extra expenditure and when implemented correctly, it is the largest driver in web traffic and revenue for business around the world. Now more [...]

10 Reasons why South African companies need SEO in 20182019-02-08T14:52:21+00:00

April 2017

How to choose an SEO Agency in South Africa in 2018

2019-02-08T14:54:46+00:00

Search Engine Optimisation (“SEO”) is still one of the fastest growing forms of online marketing and because of that, SEO companies have boomed overnight, leaving the customer to try and find a "needle in a haystack", in terms of reputation and quality. SEO has become the most effective form of online marketing to reach your [...]

How to choose an SEO Agency in South Africa in 20182019-02-08T14:54:46+00:00