How To Optimise Google Ads Campaigns & Keywords
When managing Google campaigns, it has never been easier to rely on Google to auto-optimise campaigns. the new Google auto-apply AI led optimisation is very … Read More
Simon
UK Insurance Sector – Market Share Analysis
Welcome to the Algorithm UK Market Share Analysis (August 2021). Who is winning the digital search marketing war in the UK insurance sector? Find out … Read More
Great SEO Titles & Page Meta Descriptions
Title tags and descriptions fundamentally influence your click-through rate from organic search (SEO). A perfect title and description can lead to an increase in clicks … Read More
Internal Linking SEO Best Practice
Before your content can rank, it needs to be crawled and indexed by search engines. Google discovers your posts and pages best when they are … Read More
The Anatomy of A Great SEO Site Structure
Creating a website for your business is an essential element for any legitimate business in our day and age. For most of your clients, it … Read More
SEO Site Relaunch Checklist
How Often Should You Change Your Website? The general rule of thumb is to relaunch your website every three to five years before it starts … Read More
Performance Marketing : Google Responsive Display
Google Responsive Display Ads Let us start with the basics, what are Google Responsive Display ads? Well here is an example ad below… Gone are … Read More
Writing For SEO -The Dos and Don’ts
Writing For SEO -The Dos and Don’ts Writing for SEO is the same as writing any regular piece of content right? Wrong. There are some … Read More
Performance Marketing : Google Shopping Fundamentals
Google Shopping Fundamentals Let us start with the basics, what are shopping ads, well these guys here… They appear on Google when you are searching … Read More
Getting to Grips with SEO : the learnings of an SEO Intern
So, what does an SEO Intern get up to? Well, hi, I am Tebogo Motha an Algorithm Agency SEO Intern as of November 2020. As … Read More
