31 Aug 2021
Key Technical SEO Issues Explained
SEO is a game of so many moving parts. It is not just about making your website look pretty for users. There is a multitude of different factors that influence the success of your website. Among these factors, there are three key technical SEO issues: indexation, content and page speed. We will discuss each of […]
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SEO30 Aug 2021
Internal Linking SEO Best Practice
Before your content can rank, it needs to be crawled and indexed by search engines. Google discovers your posts and pages best when they are connected to somewhere on the web. Internal links additionally connect your content and give Google a clue of the nature of your site. Internal links can build up a hierarchy […]
Read article →26 Jul 2021
The Anatomy of A Great SEO Site Structure
Creating a website for your business is an essential element for any legitimate business in our day and age. For most of your clients, it will be the first interaction and impression they will have of your business. This is why, in most cases, people get carried away with the visual and aesthetic elements of […]
Read article →31 May 2021
SEO Site Relaunch Checklist
How Often Should You Change Your Website? The general rule of thumb is to relaunch your website every three to five years before it starts looking dated. If you find yourself in cutting edge industries like technology, digital marketing, fashion or design you may need to refresh your website's look and feel every two years. […]
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SEO12 Mar 2021
Getting to Grips with SEO : the learnings of an SEO Intern
So, what does an SEO Intern get up to? Well, hi, I am Tebogo Motha an Algorithm Agency SEO Intern as of November 2020. As a young individual stepping into the world of Performance Marketing (specifically Search Engine Optimisation), I’ve always wanted to be involved in a company that seeks to leave a mark in […]
Read article →16 Jan 2021
The Importance of a Solid Keyword Strategy
Keyword planning and strategy go a long way. Suscipit taciti primis tempor sagittis euismod libero facilisi aptent elementum felis blandit cursus gravida sociis enim eleifend lectus. Nullam dapibus netus feugiat curae curabitur curae fringilla porttitor quam iaculis aptent leo ligula euismod dictumst penatibus mauris eros etiam praesent volutpat posuere. Metus fringilla ullamcorper odio aliquam lacinia […]
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SEO30 Jun 2020
What are the key SEO elements of planning for a Website Relaunch?
From time to time websites get to change or revamp brand colours, product structuring, or even the functionality of the website. The normal aim is to design a website that’s a little more mobile-friendly, more functionality, more products and services offered or even all those features combined. Businesses tend to adapt due to changes from […]
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Digital Marketing28 May 2020
The most Useful SEO Software in 2020
Here is our list of the most useful SEO tools and software: Google Analytics Google Analytics a free digital analytics tool, and is available free to anyone wanting to use it. It is by far the most useful tool in this list and gives you answers to almost any question that you have about your […]
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SEO27 May 2020
How to destroy your eCommerce competitors without spending more
Ecommerce has always been a competitive landscape. There are many factors to consider and optimise for. From what platform to chose to logistics and warehousing. One of the most important aspects to consider is how to drive visitors to your online store. There are numerous strategies and tactics for doing this and these have been […]
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SEO30 Apr 2020
Why Keyword Rankings Are Not So Important
A good SEO strategy for any company involves many parts all working together and a huge part of the strategy is should be measurement. So what should we be tracking and how will we know when we are succeeding? In this post we will be looking at the role of keywords in a modern SEO […]
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SEO30 Mar 2020
eCommerce: Data Reporting & Best Practice
Any eCommerce website should be collecting online sales data, giving insight into the number of transactions, total revenue and conversion rate. Trended over time, this data is extremely useful. But quite often, eCommerce data being collected isn't used to its full potential. Google Analytics' Enhanced eCommerce tracking allows for comprehensive data collection related to online […]
Read article →SEO19 Mar 2020
Weather COVID 19 with a Savvy Digital Strategy
By now there is no denying the impact that COVID 19 will have on South Africa and the World. We are all looking to the safety of our families, friends, staff and colleagues and trying to ensure we navigate through this period with as little long term impact to our lives and businesses as possible. […]
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